Nowadays, there are approximately 200+ million active websites on the internet, and they are all fighting for traffic. You can’t convert visitors to paying customers without traffic, and your digital marketing business can’t grow. A website isn’t a website without traffic! In fact, a website without relevant traffic isn’t recognized as a good website. There are strategies you can employ to achieve your target if you’re hoping to increase traffic to your site. Attracting visitors is the main purpose, so doing it the right way is very necessary. Here we are going to explore How to Get Relevant Traffic to Your Website?
17 Proven Tips to Get Relevant Traffic to Your Website
1. Write Quality Content
Without quality content, you’re not going to be able to get good traffic doesn’t matter how awesome you choose keywords. Based on the topic you’re discussing and the keywords you’ve used, Google “crawls” all content, indexing it. Go into your topic as much depth as possible and keep your posts on one topic. Always make sure to give proper answers to the questions that your target audience may be asked. Never miss to use things like bullet points, headings, and lists to help your audience read your content. On the first page of Google, this can also help you get a featured snippet.
2. Be Active and Responsive
Those days are long gone when internet browsing was completed solely with desktop PCs. Nowadays, more people are using mobile devices for browsing like never before. In fact, mobile internet traffic now accounts for more than 53% of all global online traffic. In its search rankings, Google now shows a preference for responsive websites. However, responsive websites are always best when it comes to getting relevant traffic.
3. Use the Right and High Volume Keywords
According to some digital marketers, When it comes to getting blog posts and other content to rank on Google and other search engines keywords are no longer important. But it is not true, you just need to be doing your keyword research correctly and choose the right and high volume keywords in your blog post. Choosing such keywords is a great way to increase traffic and if you’re not using your keyword research tools correctly you won’t get relevant traffic. Make sure you’re finding keywords that have at least 100 people searching each month no matter whichever tool you choose to use.
4. Try to Publish Long Content
To publish long and lengthy content is one of the most ignored, yet most effective ways to increase traffic to your website. This fact is not claimed by us but research has shown that search engines prefer longer, more comprehensive articles and blog posts. If we talk about facts, articles between 3,000 and 10,000 words get 3 times more links and twice the number of shares than articles with less than 100 words. People are more likely to see you as an authority in your niche when you write longer, more in-depth content.
6. Use Online Advertising
To generate thousands of clicks online ads can be a great way. It’s easier than ever to get your ad in front of the right people with social media and ad platforms. You’ll need to pinpoint exactly who those ads are for when you’re creating your ads. For the most crucial way of getting relevant traffic, you’ll also need to understand how you’ll be generating ROI from those ads. You will find a number of free PPC spying tools that can show you where and how your competition is advertising.
7. Launch an Email List
Email is another incredibly powerful way to increase traffic to your website. You’ll still always be able to email your list while blog traffic fluctuates. So immediately began building an email list if you haven’t done yet. Email List will depend on whether your business is B2B or B2C if you’re wondering how to convince people to part with their emails.
8. Keep Host Webinars
Hosting live webinars sounds so expensive. But now, thanks to tools like Google Meet, Hangouts, Zoom, Facebook Live, and YouTube Live, all these make it easy to create live, high-quality webinars without spending a single penny. To your website, webinars can massively increase traffic. Webinars also allow you to instantly answer questions from your audience. This hosting webinar strategy helps you understand what your target market wants to know, which can help you build content that will demonstrate your industry knowledge.
9. Comment Regularly
Regularly visit at least a few websites that are relevant to your own business and join the conversation can be a great way to make a name for yourself by providing insightful comments and thought-provoking. Comment regularly can subsequently increase traffic back to your own website as people engage with you. Not just dropping links or spamming others you must be contributing to the conversation.
10. Use Social Media
Social media is a need of an hour and an excellent opportunity whether your product or service is best for Instagram or LinkedIn. But the trick is to understand the best channels for reaching your target audience. The main purpose is to build up a loyal following on social media, which you can then direct to your website.
11. Keep Check Your Speed
You can’t expect to increase traffic if your website is taking forever to load. As your visitors click the “back” button your bounce rate will continue to increase. Including page structure, image file sizes, and third-party plugin functionality your pages should be technically optimized. The more traffic you’ll see the faster your website loads.
12. Create YouTube Videos and Publish Them
Every month, YouTube has more than 2 billion active users. To increase traffic to your website if you’ve already nailed down a content strategy makes sense to publish YouTube videos and use this channel. Making a YT video is just a cakewalk all you need to do that take the content you’ve already created and got in front of the camera. And if you are quite shy use a voiceover recording and a slideshow.
13. Use LinkedIn
To look for a new job LinkedIn used to be just another way. Now, however, it’s the largest social network for professionals and a super-valuable publishing platform, so you should be regularly posting content to LinkedIn. Not only it can show your expertise within your industry but it can boost traffic to your site. You don’t need to consistently post new content either but can simply republish blog posts from your website as long as they’ve been indexed by Google.
14. Q&A Websites
Q&A websites are also the most popular way to increase traffic to your website. Keep optimize your profile and list your expertise, then, start answering questions. To prove you know what you’re talking about you’ll need to provide top-quality answers. In this way, you can link readers back to your website.
15. Do Guest Blogging
Guest Blogging is another fast way to drive traffic. Guest Blogging is nothing but writing for other people’s websites. With a similar target audience, these should be blogs that are bigger than yours. From the method of guest blogging, you’ll be able to add your bio and get backlinks to your site which is great for SEO too. If you can have a micro-influencer blog on your website, guest blogging shares their blog with their audience.
16. Form Partnerships
Increasing traffic to your site by partnering with an online entrepreneur or another company can be a great way. Along with their target audiences sharing audiences will benefit both parties. Simply cross-promote each other’s posts, services, or products you can give preferential benefit to the partner. So always look for someone who isn’t a direct competitor but still has access to your target market or audience.
17. Link Internally
Your link profile strength impacted by how you’ve structured your internal links. It isn’t only classified by the number of sites linking back to your website. Add internal links wherever possible when you create content. Internal links are great for SEO, but it also increases enough visitors sticking around on your site.
Do you know the SEO practices for an eCommerce website?