One of the things noticeably missing from Apple’s most awaited iPhone event held yesterday was the launch of iPhone 5. More than a year after Apple unveiled iPhone 4 to the world, it finally launched the new and stronger version of the word famous Smartphone- iPhone 4S. With the introduction of the new iPhone 4S, Apple is expected to easily cross its own personal best of 1.7 million handsets sold in three days.

The industry was overflowing with the rumors that Apple will radically redesign the iPhone 4 and will launch “IPhone 5” but the launch of iPhone 4S is making the industry experts to believe that the new model will be made available in less than a year, leveraging from the new high speed data networks of Verizon and AT&T.

The new iPhone 4s is loaded with impeccable features. It has this most talked about “personal assistant” application called Siri making available the superior Artificial Intelligence services. It is a much advanced version of speech-recognition apps found on other Smart phones and will respond to the verbal questions and commands such as “Would I require a rain coat today?”

Another advantageous new feature of iPhone 4S is that it provides for easy and wireless synchronization with the Mac or Windows machine. Wireless synchronization obviously will not require the old way of having to plug in the device.

Furthermore the iPhone 4S will now offer its users an improved camera quality and noticeably extended battery life. The phone which is due on release in 12 October will run on the latest iOS5 operating system. However it will only be available on sale from 14 October and will be available in 16GB, 32GB and 64GB models – in both black and white. However, Apple said that updates to iOS meant the phone would boast some “200 new features”. The event was the first major announcement for new boss Tim Cook who took over from Steve Jobs in August.

The iPhone 4S will cost $199 for a 16 gigabyte version, $299 for 32 GB and $399 for 64 GB all with a two-year service contract requirement. Besides the existing carriers, AT&T Inc. and Verizon Wireless, iPhone 4S will now make avail the services of Sprint Nextel Corp.

And as if the new iPhone 4 was not enough Apple proclaimed that the October 12 will also mark the launch of its new iCloud service, which will store content such as music, documents, apps and photos on Apple’s servers and ensure the easy wireless access to its user through any of the devices.

Riding high on the popularity of its products, Apple unveiled a new line of iPods, including a Nano model with a multi-touch display that promises to be easier to navigate. Rumor also has it that the company might discontinue its Classic model, but the company dint address to any such speculations.

The event was a trip down the memory lane as it took place in Apple’s Town Hall room, the site where the first iPod was launched a decade ago. Rejoicing the retrospect, Mr. Cook said Apple has sold more than 300 million iPods worldwide so far, including 45 million in the 12 months through June.